Category Archives: kpopcast

The YouTube Billboard of Kpop: K-Ville Entertainment

K-Ville Entertainment is the #1 go-to source for tracking K-pop charts by the western community. To learn more about what goes on behind the scenes of this chart and YouTube channel, we spoke with Ben-the founder and chief executive of K-ville Entertainment.

This episode was recorded way back in August of 2019 which is why the hit replays and X1 references may sound old.

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An Introduction To Korean Indie

Here’s what K-pop fans need to know about Korean Indie. Featuring Chris Park, Editor at Large, at

As a tease for the genre, we walk you through the “four corners” of Korean Indie. Be sure to visit to conduct your exploration and discovery. This was recorded back in August.

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A Fireside Chat On Kpop In 2019

A lower production-value episode for us this year, we took a more casual approach to reflect on what happened and what we will remember from 2019.

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How We Met SuPERM

– CLC(씨엘씨) – ‘Devil’
– SEVENTEEN(세븐틴) – 독 : Fear

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Ride The “Wave” To ATEEZ “Illusion”

Please note: this episode was recorded way back in June.

Just in time for the end of summer we dropping our review of ATEEZ’s “Wave” and “Illusion.” Which is daebak or not?

Follow Ariana:

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K-Pop Leaders, Challengers, Visionaries, & Niche Artists

2019 Kpop Competitive Positioning Quadrant.png

Top 10-100 lists for K-pop artists and groups are flawed. They typically only measure influence based on a candidate’s ranking on a list, without providing the more multidimensional nuances and relationships between those in the list. It’s led us to begin thinking about another way to present the winners and leaders in K-pop today.

Introducing The K-pop Competitive Positioning Chart

Who are the competing artists in K-pop today? How are they positioned for the long story arc of their brand? Who is delivering high production value content, and who provides innovative concepts?

The Kpopcast’s K-pop Competitive Positioning Chart is a culmination of the winners in K-Pop are within a specific category, giving k-pop fans a wide-angle view of the relative positions of each artist’s competitors. The K-pop Competitive Positioning Chart takes heavy inspiration from work produced by technology analyst firms and reimagines it for k-pop purposes. Visualized through this graphical chart, The K-Pop Competitive Positioning Chart lets k-pop fans quickly grasp how well a given artist is performing in a given category or year.

How do I use The K-pop Competitive Positioning Chart?

The K-pop Competitive Positioning Chart is a quick snapshot view of how well your favorite idol or group is performing in a given category. Look at the K-pop Competitive Positioning Chart to see an artist’s relative position against others of its category.

Keep in mind that just because an artist isn’t in the “leader” category doesn’t mean you shouldn’t stan them. Nor are “leader” artists fit for everyone. There may be personal biases and specific reasons to follow a niche artist. 

How does The K-pop Competitive Positioning Chart Work?

The K-Pop Competitive Positioning Chart provides a graphical competitive positioning of four kinds of k-pop entertainers:

  • Leaders execute well against their unique concept and are well-positioned for the future.
  • Visionaries understand where the future of where the k-pop genre is going but do not yet execute well.
  • Niche Artists either focus on a small segment but do not out-innovate or perform against others.
  • Challengers execute well today or may dominate a large segment, but do not demonstrate an understanding of the market direction.

Each K-pop Competitive Positioning Chart may be organized by a category (girl groups, rookies, labels, music producers, etc). The positioning of artists may shift quarter-to-quarter or year-to-year across successive iterations of future K-pop Competitive Positioning Charts.

Positioning is determined by extensive proprietary qualitative analysis, which incorporates the views of variables such as Kpopcast episode reviews, western reception, and digital engagement.

Why should I care?

The K-pop Competitive Positioning Chart brings together expert opinion and peer-insights in a quick visual summary. It additionally serves as a way to quickly survey a landscape within a category.

Example: 2019 K-pop Artists (August)

2019 Kpop Competitive Positioning Quadrant Aug 10.png

There it is: ITZY’s “ICY”

Well. There it iz, iz icy. itzy. midzy. Icy.

Stephanie and guest Duy Le discuss whether ITZY’s ICY is daebak or not.

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BTS is a Boy With Luv

The Kpopcast crew discuss BTS’ “Boy With Luv.” Continue reading

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Let’s Kill This Love With BlackPink

YG Entertainment takes an experiment in doing something right. Continue reading

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Stray Kids’ “Miroh” Is The Art of Rebellion

Fighting against the man in style. With incredible dance moves. And dope drops. Continue reading

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